
What you get
Ready-made strategies
Start repricing in minutes with proven strategies - stay competitive without building rules from scratch.
Your own rules
Create custom repricing rules around your goals: floor prices, target margins, competitor behavior.
Scheduled resets
Schedule automatic price resets at key times to recover margin when competition cools off.
All products, one place
Monitor and manage pricing across your whole catalog in a single view - and scale with confidence.
On Amazon the Buy Box is the game, and the Buy Box moves with prices. Reprice manually and you're always late; pay $50-100/month for a standalone repricer and your margin funds someone else's tool. Arbitrage Hero includes a smart repricer in every plan - the same subscription that finds your products also keeps them competitive.
React to market changes in real time, protect your floor price, and reset prices on a schedule when you don't need to chase - repricing history shows exactly what changed and why.
Good to know
Frequently Asked Questions
Is the repricer really free?+
It's included in every Arbitrage Hero plan at no additional cost - most competitors charge for repricing separately.
Can I set a minimum price?+
Yes - rules respect your floor price and target margins, so automation never sells below the line you set.
Does repricing help win the Buy Box?+
Competitive, responsive pricing is one of the strongest Buy Box factors - the repricer keeps your offers in the race around the clock.
Explore the other tools